How to Make Your Email Campaigns Look Professional for Just $20

The easiest way to upgrade your brand’s emails without spending hundreds on a designer

Sep 01, 2025

When I first started building my brand, my emails looked… rough. Nothing polished. Nothing that matched my brand’s aesthetic. And I remember feeling so frustrated because I knew email marketing was important, but I didn’t have the budget for a fancy designer or expensive software.

Here’s what I learned: you don’t need a big budget to make your emails look professional. You just need the right tools.

The first step is collecting emails and SMS from your customers. If you have a website, make sure you have a pop-up that prompts people to enter both their email and phone number. Please don’t skip the SMS part. SMS is one of the most effective ways to actually drive sales because people check their texts immediately.

Once you have that list, you can start running campaigns. But here’s the secret that changed everything for me: Etsy email templates.

I stumbled across them after wasting hours trying to design my own, and honestly they made my brand look 10x more polished overnight. For around $20-40 you can buy beautifully designed templates that you can plug right into your email platform.

The best part is you don’t need design skills. You just drop in your photos, colors, and text, and you’re good to go.